Baltimore’s Tourism Industry Addresses the City’s PR Problem

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Hotel RL
Hotel RL Baltimore, via

With summer upon us, Baltimore’s tourism industry is doing what it can to attract visitors to the city after images of protests and riots dominated national news.

The issues that fueled Baltimore’s recent unrest are complicated and old. (Rev. Jamal Bryant, for one, credits a history of “poverty and injustice” that goes back to at least 1968.) Truly addressing them will no doubt be a slow, difficult process. In the meantime, Visit Baltimore and tourism-dependent businesses in the area are looking for ways to bring tourists back to the city this summer.

The largest text on Visit Baltimore’s homepage reads, “Visitor News[:] What do I need to know?” Click on the button below and you are taken to a page that assures you the attractions are open, your visit will be safe, and the city is coming together to addresses its deep-seated problems.

According to CNBC, two hotels in the Inner Harbor, Hampton Inn & Suites and the Residence Inn, have created special vacation packages that benefit local nonprofits by donating a portion of the proceeds.

The new Hotel RL Baltimore is offering a one-night stay to anyone who donates $100 to Project Wake Up Call, a nonprofit focusing on homelessness, before the hotel’s opening date of Aug. 1.



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