The most scenic way to get to Under Armour’s Locust Point headquarters is by water, via one of Baltimore’s handful of water taxis.
Now Under Armour founder Kevin Plank has made a bid to take over the city’s water taxi service, with the goal of offering more and newer boats making more stops at more hours. Plank has also been in talks with Uber, which may soon offer on-demand boat rides all along Baltimore’s waterfront.
Plank’s takeover of the city’s aquatic transportation is in keeping with his role around town: He dreams big, has deep pockets, and displays a sincere desire to see the city improved. Sometimes the grandiosity of that vision seems to rub people the wrong way; others are just plain grateful. At this point, though, it’s hard to imagine what Baltimore would look like if Plank weren’t around.
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