If I lived in Columbia I’d consider evacuating until the Wegmans frenzy blows over. The family-owned grocery chain that inspires cult-like devotion among its customers is opening a new location in Columbia, Maryland on Sunday.
According to a story in The Sun, Wegmans is expecting “a crowd of thousands” to be standing around the store “several hours” before it opens at 7 a.m. Management has even met with Howard County police to plan for traffic. (You should be proud of me for making it through those sentences without any exclamation points.)
Expected among the THOUSANDS in attendance, are the Women of Wegmans, six superfans who “attend every Wegmans grand opening in every state.” I wish I was kidding about that, but I’m not.
Yes, I know — they’ve got a great organic selection. Yes, it’s so clean in there. Oh, and the prepared foods! Yeah, yeah, yeah.
Don’t worry, citizens of Columbia, Cynthia Glover, who’s been working on Wegmans’s marketing of the new location predicts that the frenzy will die down “in a month.”
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