DICK’S Sporting Goods will open a new “experiential retail concept,” called DICK’S House of Sport, at Hunt Valley Towne Centre.
In addition to apparel, footwear, sporting equipment, and other products related to fitness and outdoor activities, the space will also provide in-store interactive experiences, including a rock-climbing wall, golf bays, TrackMan simulators, and a HitTrax multi-sport cage where customers can test baseball, softball, lacrosse, and soccer products and track their performance.
Expected to open in spring 2028, DICK’S House of Sport will occupy DICK’S existing space at the Hunt Valley outdoor shopping mall and expand to the ground level for a total of 130,000 square feet of space.
“DICK’S House of Sport is a great example of a retailer that continues to evolve beyond traditional shopping to offer engaging, interactive experiences,” said Eric Walter, president of Greenberg Gibbons, the developer behind the shopping mall. “We’re excited to welcome this innovative concept to Hunt Valley Towne Centre, reflecting our continued commitment to enhancing the visitor experience and reinforcing the center’s position as a premier community gathering place.”
DICK’S has other House of Sport locations across the country, including in Maryland at its Annapolis and Gaithersburg stores.
Earlier this year, Greenberg Gibbons undertook a $10 million upgrade of Hunt Valley Towne Centre’s central plaza and Regal movie theater.
